A monthly sponsorship for Georgia businesses
Switch your water.
Fund the Georgia Alumni Association.
You have bled red and black your whole life. Your building has never once said so. Switch the water you already stock and a quarter of every case — $15 — goes to the Georgia Alumni Association in your business’s name, and a decal on the door says it out loud to every person who walks through.
Anybody can wear the shirt on Saturday. This is the version that is still there on Tuesday morning.
What Georgia businesses have funded so far
Concept art placeholder — school marks to be removed
How it works
Three steps.
Nothing to sign, nothing to chase.
We deliver your water
Cases of 24 aluminum cans, 16 fl oz, natural spring water from Melwood Springs in Blue Ridge. Delivered on your existing receiving days at a fixed case price held for twelve months. It replaces the water you already stock for the waiting room, the break room, the cooler or the floor.
A quarter of every case goes to the Georgia Alumni Association
$15 of every $60 case, remitted in your business's name, not ours. Twenty-five cases a month is $4,500 a year. Fifty is $9,000. It comes out of the case price, so there is never a second cheque to write or a pledge form to sign. The agreement with the Georgia Alumni Association is not signed yet. They are the intended recipient, the quarter is committed either way, and your quarterly statement will name exactly where it went.
Your name goes on the board
A public list of the Georgia businesses funding the Alumni Association, your figure beside it, growing every month you stay on. Everybody in town says they support Georgia. You will be one of the few who can point at the number — on the counter, on the door, and on a list the other owners in this town are reading. Right now that list is short, and being early on it is the part you cannot buy back later.
Compare that to a hole sponsorship at the charity scramble: real money out the door, a logo on a sign for one afternoon, and nothing to show a customer in November.
The goal
Over $150,000 a year for the
Georgia Alumni Association. Every year.
That is the whole vision, said plainly. Not $150,000 raised once at a gala where everyone goes home afterwards — $150,000 arriving again next year, and the year after, because it is a standing order and nobody has to be asked twice. It takes about 840 cases a month to get there, which is roughly thirty-five local businesses ordering water they were buying anyway. Thirty-five. That is a list you could write down on one page, and you probably know half the names on it.
No pledges yet. The first business on the board goes here.
Who is already in
Georgia businesses
backing the Dawgs.
Every sponsor is named publicly and grouped by what they stock. The same figure goes on your window decal and your counter card, so a customer standing at your till can see exactly what your business funds. A donation is a receipt in a drawer. This is a name on a wall, all year, in your own building.
Standing order
$2.50 a can.
A quarter of it goes to the Alumni Association.
Ten cases or a hundred, it is $60 a case and $15 of it goes straight to the Georgia Alumni Association. No rate card, no negotiating, no discount you find out later you missed. Order more and you get a bigger name on the board — that is what scale buys you here. Minimum standing order is 10 cases a month, delivered monthly, price held for twelve.
Put it next to the other things you already pay for around here — the billboard, the radio schedule, the ad in the game programme, the hole at the scramble. This is the only one of them that also stocks your cooler, carries your name every day instead of one afternoon, and sends money to the Georgia Alumni Association with your business's name on it.
Why this instead
Everybody here says they bleed
red and black. You will have the receipt.
Your customers already know where you stand — you have told them a thousand times, and so has everybody else on that street. This is the version with a dollar figure on it, sitting on your counter, in a town where that counts for something. The billboard and the hole at the scramble cost you real money and were gone by Monday.
Your name where they are already standing
Not a sign on the bypass they pass at forty. A cold can in their hand while they wait on you, a card on the counter they read because there is nothing else to read, and a decal on the door they were walking through regardless.
The place down the road is reading this too
Every sponsor is named publicly by neighbourhood. There are only so many businesses in this town worth having on that list, and right now it is short. Whoever gets on it early is the one people remember was there first.
If it doesn't arrive, you get your money back
We invoice before the run, because that is what pays for the production. If your cases do not turn up, or the quarterly statement does not show the money remitted in your name, we refund you in full. Not a credit against next month. Your money, back.
The question you are already asking
"I already give to
the Hartman Fund."
Good. You should. Those dollars earn priority points, and points are how you got your seats and how you will get better ones. Nothing here asks you to give a cent less to the Bulldog Club.
Seats, points, parking
Real, compounding, and worth every dollar. It is also completely invisible to the people sitting in your waiting room. Nobody who walks into your business knows you wrote that cheque.
The part they can see
Your name on the door, a figure on the counter, and your business on a public list of the ones that fund Georgia. Not a better seat — a better reputation, in the room where you actually do business.
A line you already pay
The Hartman Fund comes out of what you give. This comes out of what you already spend on water. Those are two different budgets, and this one was never doing anything for you before.
This is not instead of the Hartman Fund. It is the part the Hartman Fund cannot do.
Where it goes
Six kinds of account.
All of them fund the Alumni Association.
The share never changes with size. A quarter of every case goes to the Georgia Alumni Association in your business's name whether you take ten cases a month or a hundred — there is no bulk rate on the giving. Here is what that works out to by the kind of business.
Dealerships & showrooms
Typical 25–50 cases/mo
Contributes $4,500–$9,000 a year
Offices & law firms
Typical 10–50 cases/mo
Contributes $1,800–$9,000 a year
Restaurants & bars
Typical 25–50 cases/mo
Contributes $4,500–$9,000 a year
Gyms & studios
Typical 10–25 cases/mo
Contributes $1,800–$4,500 a year
Hotels & venues
Typical 25–100 cases/mo
Contributes $4,500–$18,000 a year
Gameday & catering
Typical 25–100 cases/mo
Contributes $4,500–$18,000 a year
Not a business?
Two cases a month, at your door.
Thirty dollars a month to the Georgia Alumni Association, automatically. Worth saying plainly: a case in your kitchen is seen by nobody, so if you want this to actually work, the bigger favour is getting the place you already go to stock it.